We all know by now that COVID-19 has changed the way we approach senior living and care. One example of a business confronting these changes is Joe & Bella, Inc., a platform launched to help you find “everything you need to make life a little better for older adults.” It offers adaptive clothing, toiletries, and gift boxes for seniors - items that are either necessary or helpful to have, especially considering many caregivers can’t physically visit their seniors right now.

Founder Jimmy Zollo shares how this company was born from a love for his grandparents and their friends in senior living named Joe and Bella - the inspiration for the company name. He also discusses the items many seniors need, whether they’re in memory care or independent living.

Topics discussed:
- Gifts for seniors
- Helping seniors during COVID-19
- Moving to senior living
- Joe & Bella, Inc.
- Help for caregivers
- Memory care and independent living gifts

Takeaways from this episode:
- Joe & Bella offers a range of products from comfy clothes, to toiletries, gifts, and everything in between, to make life easier for seniors and to remind that they’re loved.
- Products featured on Joe & Bella are reviewed and approved by an advisory board of caregivers, including executive directors of care communities, gerontologists and independent caregivers.
- With lockdowns in effect, it’s hard to care for a loved one and ensure they have everything they need in their senior living residence. These giftboxes help check off common items seniors need to be restocked.
- In general the technology investment community is reaching for more senior-focused products, such as Joy For All™ robotic therapy pets and Grandpad®, a senior-friendly tablet.

Learn more about Joe and Bella (use exclusive code STYLE for 10% discount):
https://joeandbella.com/
Connect with Jimmy Zolo:
https://www.linkedin.com/in/jimmy-zollo-25668622/


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