1. Leighton Howard of The Tab IU

Apr 6, 2021 · 28m 6s
1. Leighton Howard of The Tab IU
Description

This week's guest is Leighton Howard, a Junior at Indiana University and the current head of one of the largest student affiliated instagram accounts unofficially linked with Indiana University, @TheTabIU....

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This week's guest is Leighton Howard, a Junior at Indiana University and the current head of one of the largest student affiliated instagram accounts unofficially linked with Indiana University, @TheTabIU. The Tab has more than 20k followers and deals with current events as well as advertising efforts similar to those of Agency 7.

In the first ever episode of 7 on 7, we go over current trends in advertising, including recently released products, personal branding, and the world of marketing to others, especially in a time of sensitivity and slight cultural reform. In the spirit of The Big Dance, we finish off with a little March Adness, having Leighton break down a bracket of her favorite companies based on their ad campaigns and how well they market to others.
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Author IU Student Media Podcasts
Organization IU Student Media Podcasts
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