Women in business: How much does your personal brand impact your success as a business owner? How much of a role does your unique background play in the success of your business? And how much of your backstory should you be sharing with your network on platforms like LinkedIn? Should you be sharing more content about the business or more content about you and your background?

In this episode, Angelina Lawton, CEO and Founder of Sportsdigita, the company behind DigiDeck, a dynamic sales presentation tool now used by hundreds of organizations across sports, entertainment, hospitality and many other industries, joins me to share the story of her launch into entrepreneurship and her perspective on the role a CEO’s personal brand can play in the greater picture of their business success.

This is Angelina’s story.

Thanks for listening! Be sure to subscribe to my show wherever you get your podcasts. Like, love and share these episodes generously... because every engagement matters when you're elevating the visibility of women in business. That, dear friends, is the whole point.

Connect with Angelina on LinkedIn. https://www.linkedin.com/in/angelinalawton/

Learn more about Sportsdigita and Digideck. https://www.thedigideck.com/sportsdigita/

In other notes…Grab my Guide to Building Your Personal Brand on LinkedIn.

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