AbbVie's Head of Communications, Javier Boix on Effective Storytelling in Healthcare Communications [Episode 19]
Jul 9, 2020 ·
38m 51s
![AbbVie's Head of Communications, Javier Boix on Effective Storytelling in Healthcare Communications [Episode 19]](https://d3wo5wojvuv7l.cloudfront.net/t_square_limited_480/images.spreaker.com/original/4d694c15c97a043933e3153cb299c12e.jpg)
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Description
“Storytelling is much more a science than an art. But it’s still an art, and it needs to be informed by science, meaning analytics data.”
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| Author | Lippe Taylor |
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