Are You a Tool (Or, Do You Know How to Use Them)? 5-Minute Lesson The Digital Brownbag B2C LII - The Doctor of Digital™ GMick Smith, PhD
May 25, 2021 ·
5m
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Description
Let’s consider an example, imagine a company with two different messages to communicate in their digital strategy. The company is a manufacturer of hand tools and equipment. Let’s call them...
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Let’s consider an example, imagine a company with two different messages to communicate in their digital strategy. The company is a manufacturer of hand tools and equipment. Let’s call them TFY (Tools For You). They are targeting two primary buyer personas: one, the consumer, who will ultimately be using the tools; two, the retail stores where their tools are sold (their distribution channel).
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Time to answer a quick 4-question survey? Click to answer; thank you!
https://docs.google.com/forms/d/1pfdA_6_7YzUnyolusOJy0lJeU0gNm07HIOMFyM2YCT4/edit
If you like the Podcast please do three simple things for me: rate, subscribe, and write a review.
Thank you!
Amazon Associate ID is thedoctorofdi-20
Information
| Author | The Doctor of Digital™ |
| Organization | The Doctor of DigitalTM |
| Website | - |
| Tags |
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