Transcribed
Community Marketing: The Hidden Revenue Driver for Restaurants
Oct 21, 2024 ·
33m 33s
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Community Marketing: The Hidden Revenue Driver for Restaurants
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Description
Restaurant industry veteran Charley Donaldson has revolutionized community fundraising through DonationScout, a platform that transforms traditional restaurant fundraising events into profitable revenue streams. Speaking with Erle Dardick, Donaldson revealed how...
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Restaurant industry veteran Charley Donaldson has revolutionized community fundraising through DonationScout, a platform that transforms traditional restaurant fundraising events into profitable revenue streams. Speaking with Erle Dardick, Donaldson revealed how his experience as a Slim Chickens franchisee led to creating a system now used by over 4,000 restaurants across 25 brands. The platform automates fundraising management while delivering 30-40% flow-through profit margins, despite the standard 20% giveback to participating organizations. Beyond immediate financial benefits, these programs generate catering leads, strengthen community bonds, and create lasting customer relationships, proving that strategic community marketing is both good citizenship and smart business.
RestaurantMarketing #CommunityGiving #hospitalitytech
Restaurant Fundraiser ECON 101: Community Impact Meets Financial Growth
https://www.donationscout.com/insights/restaurant-fundraiser-econ-101-community-impact-meets-financial-growth/
The Hidden Synergy: Leveraging Restaurant Fundraiser Programs to Boost Catering
https://www.donationscout.com/insights/the-hidden-synergy-leveraging-restaurant-fundraiser-programs-to-boost-catering/
🫶 Subscribe NOW - Unlock a world of knowledge, innovation, and growth from the largest podcast network in food service! - https://savorfm.substack.com/
📈 Learn More ~ Restaurant Power Index featuring the top 50 brands' performance in consumer sentiment based on 12 performance markers in food, service, and overall brand consumer sentiment. The RPI features historical and current sentiment analysis for key brands based on the overall market sentiment data. Subscribe for weekly reports on the top brands in the restaurant industry. https://www.savor.fm/restaurant-power-index
Follow on X: Savor_fm
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RestaurantMarketing #CommunityGiving #hospitalitytech
Restaurant Fundraiser ECON 101: Community Impact Meets Financial Growth
https://www.donationscout.com/insights/restaurant-fundraiser-econ-101-community-impact-meets-financial-growth/
The Hidden Synergy: Leveraging Restaurant Fundraiser Programs to Boost Catering
https://www.donationscout.com/insights/the-hidden-synergy-leveraging-restaurant-fundraiser-programs-to-boost-catering/
🫶 Subscribe NOW - Unlock a world of knowledge, innovation, and growth from the largest podcast network in food service! - https://savorfm.substack.com/
📈 Learn More ~ Restaurant Power Index featuring the top 50 brands' performance in consumer sentiment based on 12 performance markers in food, service, and overall brand consumer sentiment. The RPI features historical and current sentiment analysis for key brands based on the overall market sentiment data. Subscribe for weekly reports on the top brands in the restaurant industry. https://www.savor.fm/restaurant-power-index
Follow on X: Savor_fm
Information
| Author | Rever Networks |
| Organization | Rever Networks |
| Website | - |
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