Transcribed

Dating, Data & Vanderpump Rules w/ OKCupid's Michael Kaye

Oct 26, 2023 · 50m 45s
Dating, Data & Vanderpump Rules w/ OKCupid's Michael Kaye
Description

An interview with Michael Kaye, OKCupid's Head of Brand Marketing & Communications where we talk about the culture of dating & relationships. OKCupid has been matching people up for 19...

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An interview with Michael Kaye, OKCupid's Head of Brand Marketing & Communications where we talk about the culture of dating & relationships.

OKCupid has been matching people up for 19 years and still sets itself apart in the SWIPE RIGHT 2023 dating world. Michael tells us how OKCupid's uses Pop-Culture loaded user questions feed its algorithm to connect you with people that match your vibe, not just your type.

Using data for more than just advertising, the successful groundswell launch of Archer (a dating app built for gay, bi & queer men) & bringing in Bravo with the recent Tom & Ariana scandal from Vanderpump Rules, this chat has it all!

Follow Michael Kaye:
LinkedIn: https://www.linkedin.com/in/michaelkayepr/
Instagram: https://www.instagram.com/michaelkayepr/
Twitter: https://twitter.com/MichaelKayeNY

Don't forget to Like, Comment, Share, and Subscribe for more in-depth discussions with top marketing gurus!

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Author The Pop-Marketer
Organization Enterprise Marketer
Website -
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