How to Build Your Pitch or Script Around Prospect Pain

Feb 24, 2020 · 25m 46s
How to Build Your Pitch or Script Around Prospect Pain
Description

In this podcast, we look at an example of a sales message from a TV commercial and discuss how it is missing pain and how it could have been a...

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In this podcast, we look at an example of a sales message from a TV commercial and discuss how it is missing pain and how it could have been a better pitch with more of a pain focus. We then apply the concepts discussed to how you can improve your pitch or script to be more centered around your prospect's pain points.
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Author Michael Halper
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