How You Should Be Protecting Your Brand, and How You're Doing it Wrong w/ Moomal Shaikh

Mar 7, 2021 · 30m 12s
How You Should Be Protecting Your Brand, and How You're Doing it Wrong w/ Moomal Shaikh
Description

Brand Safety safety is often seen from the wrong angles. Algorithms that can’t detect tone and context often push advertisers away from markets where their inventory would succeed. What’s the...

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Brand Safety safety is often seen from the wrong angles. Algorithms that can’t detect tone and context often push advertisers away from markets where their inventory would succeed. What’s the future of Brand Safety look like?
Key Links:
-----Brand Safety can only get better with less exclusion and more inclusion.-----
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Author Bryan Barletta
Organization Bryan Barletta
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