Michael Whalen has shelves full of Emmy Awards. He was a big time producer at HBO for years. And then a good ol’ boy from Birmingham Alabama approached him with an offer to put a brand new cable channel with a brand new concept on the air, Even though many told him people won’t watch golf all day, Michael Whalen ignored them and took the gig and helped to build The Golf Channel! Michael talks with us this week and relates some of the best stories, shares some of the success and the mistakes, and talks about some of the iconic, talented folks he was able to hire at the beginning to make The Golf Channel the success it is today. Another enjoyable, informative and entertaining edition of The Approach Shot.