Radio ITVT: Audio/Transcript - "How Television Can Survive and Thrive" at TVOT SF 2019

Aug 20, 2019 · 27m
Radio ITVT: Audio/Transcript - "How Television Can Survive and Thrive" at TVOT SF 2019
Description

ITVT is pleased to present an audio recording of the TVOT SF 2019 session, "How Television Can Survive and Thrive." While we are making the recording available free of charge,...

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ITVT is pleased to present an audio recording of the TVOT SF 2019 session, "How Television Can Survive and Thrive." While we are making the recording available free of charge, you can also purchase a transcript of the session here: https://gumroad.com/l/Hcjgj

The session was described in the show brochure as follows:

"It's no secret that traditional commercial television is facing an existential threat from online media, from VOD services such as Netflix and Amazon Prime Video, and from other emerging alternatives for viewers' attention. So is it, as many would argue, a "melting ice cube" with an--at best--uncertain future? Or can its decline be arrested--and even reversed?

In this session, Michael Kubin, EVP of Media at INVIDI, will explore the challenges facing traditional commercial television today, and outline a strategy for ensuring its future survival and success."

Note: We will be announcing our next TV of Tomorrow Show event, TVOT NYC 2019, soon. Stay tuned for details!
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Author Tracy Swedlow
Organization Tracy Swedlow
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