Renault Germany’s Media Team Delivers e-Car Growth through Infotainment

Oct 5, 2021 · 22m 40s
Renault Germany’s Media Team Delivers e-Car Growth through Infotainment
Description

E-mobility is a trending topic in Germany given climate issues and an electric car bonus introduced by the government.   As every potential car buyer asks questions about electric cars, Renault’s...

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E-mobility is a trending topic in Germany given climate issues and an electric car bonus introduced by the government.
 
As every potential car buyer asks questions about electric cars, Renault’s challenge was to remain the best-selling e-car in Germany-- despite high-profile competition and statistics proving that more than 60% of potential buyers are not yet committed to a brand or model of electric car.
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Author Deborah Malone
Organization Deborah Malone
Website -
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