Sky Zone: Organic vs. paid social, reaching Gen Z, and avoiding ad fatigue with micro-influencers
Oct 25, 2019 ·
36m 1s
Download and listen anywhere
Download your favorite episodes and enjoy them, wherever you are! Sign up or log in now to access offline listening.
Description
Ryan Reid, Director of Brand Engagement and Chryssie Banfell, Social Media Manager at Sky Zone discuss the brand’s organic vs. paid social strategy, how they are reaching Gen Z through...
show more
Ryan Reid, Director of Brand Engagement and Chryssie Banfell, Social Media Manager at Sky Zone discuss the brand’s organic vs. paid social strategy, how they are reaching Gen Z through YouTube, and avoiding ad fatigue by switching from macro to micro-influencers.
Show Notes: https://podcast.socialnative.com/made-by-marketing-sky-zone
show less
Show Notes: https://podcast.socialnative.com/made-by-marketing-sky-zone
Information
Author | Ragovin Ventures |
Website | - |
Tags |
Copyright 2024 - Spreaker Inc. an iHeartMedia Company