The restaurant and bar industry is undergoing significant changes as it enters 2025. Recent market movements indicate a continued emphasis on technology, sustainability, and customer convenience. According to a survey by Owner.com, 63% of guests prioritize online ordering convenience, and 35% use mobile apps weekly or order food, highlighting the importance of mobile-friendly platforms for restaurants[1].

The industry is also seeing a shift towards plant-based foods and locally sourced ingredients, which is expected to reduce food waste through better inventory management and demand forecasting[2]. Additionally, regulatory pressures are increasing, with more states and municipalities implementing stronger organics recycling laws, mandating food waste diversion for commercial food service operators.

In terms of market trends, the industry is forecast to continue growing, with sales expected to top $1 trillion in 2024[3]. However, restaurants are facing challenges such as rising labor and food costs, with 98% of operators citing higher labor costs as an issue and 97% citing higher food costs[3].

Consumer behavior is also shifting, with 41% of guests citing pricing as a major factor in choosing new restaurants, and 39% feeling that restaurant value has decreased[1]. To respond to these challenges, restaurants are relying more on technology to meet challenges, reduce labor, cut costs, and boost business[3].

Industry leaders are responding to these challenges by investing in technology solutions such as AI and supply chain tracking. According to research from the Institute of Food Technologists, 50% of food companies are prioritizing AI investments in 2025, driven by goals of boosting production efficiency, cutting costs, and improving decision-making[5].

Specific examples of how industry leaders are responding to current challenges include the adoption of e-commerce platforms to streamline operations and improve supply chain management[2]. Restaurants are also partnering with third-party delivery platforms to meet the growing demand for convenience and personalization[2].

In comparison to the previous reporting period, the industry is seeing increased momentum for plant-based and local sourcing, as well as growing regulatory pressures. The emphasis on technology and customer convenience continues to be a key trend, with restaurants relying more on digital solutions to meet challenges and boost business.

Overall, the restaurant and bar industry is navigating a complex landscape of changing consumer behavior, rising costs, and increasing regulatory pressures. By investing in technology solutions and prioritizing customer convenience, industry leaders are working to stay ahead of the curve and drive growth in 2025.