The Story of Somo: StartUp App Success and In-App Consumer Engagement

Aug 7, 2014 · 30m 59s
The Story of Somo: StartUp App Success and In-App Consumer Engagement
Description

Ed Chater, the Media Operations Director at Somo Ltd, the UKs largest independent mobile marketing agency, fills us in the sale Summly, the startup app from Yahoo, their followup funding,...

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Ed Chater, the Media Operations Director at Somo Ltd, the UKs largest independent mobile marketing agency, fills us in the sale Summly, the startup app from Yahoo, their followup funding, and their in-app consumer engagement solution, Lithient.
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Author WMR.FM
Organization iHeartRadio
Website -
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