In today's episode, we'll dive into how TikTok and Universal Music Group have finally settled their differences with a fresh contract. Then, we'll explore how Kajabi is empowering creators by enabling them to create their own branded apps. Don't miss our coverage on Instagram's new interactive stickers designed to make Stories even more engaging. We’ll also discuss X's latest feature for premium subscribers - AI-generated news summaries to keep you informed at a glance. Lastly, we'll look into how Threads is boosting user control with the new option to manage who can quote their posts. Stick around for all this and more on Creator Daily.

Universal Music Group and TikTok have just turned a new page in their relationship. After a bit of a tiff, which saw UMG pulling its music from TikTok when their contract ran out in early February, the two have reached a new "multi-dimensional" agreement. Music from UMG's powerhouse lineup, including stars like Taylor Swift, Drake, and Olivia Rodrigo, is set to make a comeback to the app and its massive user base.
What stands out in this deal is the emphasis on safeguarding artists in the age of generative AI. Both TikTok and UMG are putting their heads together to protect the rights of artists and songwriters while ensuring that AI's evolution in the music industry doesn't trample human artistry. That means keeping AI-generated music that's unauthorized off the app and even rolling out improved attribution for artists and songwriters.
In the words of TikTok's Global Head of Music Business Development, Ole Obermann, the collaboration aims to responsibly develop AI tools. This partnership is not just about protecting creativity, it's also about embracing it, with new ways to monetize content tied to TikTok's e-commerce scene. The platform is also committed to enhancing the artist toolkit with better analytics and seamless ticket integration.
The teams are working hard and fast to make sure your favorite artists are back on TikTok. Given that the app has more than a billion users, this spells not just a truce, but potentially a whole new frontier for artist and fan engagement on TikTok.

Kajabi, known for enabling content creators to sell online courses, is stepping up its game by launching a new no-code solution that allows users to create their own branded mobile apps. This new offering puts the power in the hands of creators, letting them customize their app's appearance and content, from the icon to the layout, and even the push notifications. It’s an extension of their current mobile app capabilities, but with this update, creators get to craft a more personalized user experience.
With feedback that suggested a strong desire for branded apps among its user base, Kajabi took note—62% of creators felt a branded app was key to their business, and more than half were ready to spend up to $100 a month for one. After beta testing with over 800 users, it's now available to all Kajabi customers.
What makes Kajabi's app service particularly enticing is its affordability and efficiency. Traditional app development can be a long, costly journey—often taking six months and running upwards of $60,000. Kajabi condenses this into a matter of weeks, at a fraction of the cost, sparing creators the risk of heavy investments that might not pay off, as was testified by nutritionist Raquel Britzke, who had a less-than-satisfactory experience developing her own app before switching to Kajabi.
However, it's not all smooth sailing—building a branded app with Kajabi is still a commitment, available only to creators on the platform at an extra cost of $89 to $199 per month, depending on the plan. These costs come on top of Kajabi's existing subscription fees.—and there’s the additional cut that Apple and Google take from in-app purchases.
As Kajabi competes in the no-code space with the likes of Wix and Thinkific, the platform plans to evolve by adding community and coaching products, along with other features like offline viewing and interactive quizzes. And for those nervous about coding, no worries—Kajabi doesn’t require any. It's all part of their mission to help creators turn their knowledge into commerce, all through a branded experience that looks and feels uniquely their own.

Instagram's rolling out some new features for Stories, including a couple of pretty interactive stickers to mix things up. First up, there's this 'Reveal' sticker. Put that on your story and it blurs everything out. If your friends want to see what's behind the blur, they'll have to send you a direct message. This move plays right into Instagram boss Adam Mosseri's vision. He's been saying for a while now that private messages and Stories are where Instagram's seeing the most action. And it looks like this feature is expected to be a hit with creators to get more engagement on their posts.
Then there's the 'Frames' sticker. It gives your images that good old Polaroid feel — starts off in a gray scale, shake your phone, and the photo pops up. Funny thing is, shaking's not really recommended for actual Polaroids, but hey, this is the digital world. They first showed off this feature at Coachella.
They've also got a new thing called 'Add Yours Music'. It's a music-based template allowing you to attach songs to your stories with prompts like 'your favorite track from this album' or 'one song you'd listen to for the rest of your life'.
Instagram’s really pushing for more original content lately. Just earlier this week, they announced they'd be downplaying reposted or aggregated content over fresh, original posts in their recommendations. And for creators, there's a bit of unease because, despite wanting original content, Instagram is putting more weight on recommended content from accounts even if you don't follow them.
So, with these additions, Instagram's clearly aiming to keep its platform fresh and engaging for both everyday users and creators alike.

The social media platform X, formerly known as Twitter, has rolled out a new feature for its premium subscribers: AI-generated news summaries. These summaries are crafted by X's Grok AI engine, which scans posts on the platform to create real-time overviews of the current trending conversations. This means that subscribers can get a succinct digest of what people are talking about without needing to sift through a stream of posts or click through to a website for a deeper read. 
While this could be convenient, there are some potential pitfalls to be aware of. For starters, the summaries rely solely on X posts, raising concerns about the accuracy of the information and the AI's capability to interpret nuances like sarcasm. There have already been instances where Grok AI has misinterpreted posts, leading to incorrect or misleading summaries.
Furthermore, by keeping users engaged directly within X's ecosystem with in-stream articles and long-form posts, and altering the appearance of link previews to make them less prominent, there's a risk that news publishers could see a decline in traffic driven from X. Considering that news publishers are a significant source of the content on X, if they decide to pull away from the platform, it could impact the variety and vibrancy of the discussions on X. 
This is especially concerning given that a majority of X users are passive consumers of content, with only 20% of the user base actively creating posts. The concern is if news outlets reduce their presence on X, these passive users might start looking elsewhere for content. 
Elon Musk, the owner of X, is championing AI as a way to improve user experience on the platform. Still, the success of AI-generated story summaries remains to be seen as they now become available to all premium subscribers of X.

Hey, have you heard about the latest update from Threads? They've just rolled out a new feature that lets you control who can quote your posts. Now, when you tap on the options menu of any Threads post, you'll see a "Who can reply and quote" option. You can pick from three options - "Anyone", "Profiles you follow", or "Mentioned only". This is a bit more advanced than what X offers. On X, users can limit who can reply to their posts, but there isn't a way to control who can quote them.
Threads' chief, Adam Mosseri, announced this update hoping that it would contribute to a more positive space and give users more control over their experience. The feature rolls out after some users already had a sneak peek during the early access phase. But now, it's available for all.
Besides this, Threads has introduced other tools to help you manage your in-app interactions. You can hide replies, mute specific words, phrases, numbers, and emojis, and mute notifications from interactions on your posts. All these updates align with a broader push to make Threads a go-to app for positive interactions, especially as social conversations increasingly move into private spaces to avoid negative public interactions.
So, if you're someone who values control over your social media presence, this update from Threads might be right up your alley. It's all about making the digital space a little friendlier and giving you the reins when it comes to engagement. Keep your eyes open for these new options on your Threads app!

That's a wrap on today's episode of Creator Daily. I'm your host, Michael, and it's been a total blast bringing you the latest and greatest from the ever-evolving world of content creation. Remember, if you're itching to dive deeper into any of the stories we chatted about today, you can find all those juicy links and resources right in the show notes. 
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