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Tips for Asking Great Questions

Tips for Asking Great Questions
Mar 19, 2024 · 26m 15s

A great discovery session requires great questions. In this episode, John Kaplan shares his insights on asking pertinent discovery questions. He discusses: - Preparing for a discovery session with an...

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A great discovery session requires great questions. In this episode, John Kaplan shares his insights on asking pertinent discovery questions. He discusses:
  • Preparing for a discovery session with an agenda.
  • Earning the right to ask deep discovery questions.
  • Asking questions that allow you to align your differentiation with the buyer.
  • Tips for wrapping up a sales call.

Here are some additional resources:

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