Rap Caviar, a highly influential Spotify playlist launched in 2015, has significantly shaped the rap and hip-hop music landscape. Curated by Tuma Basa, it balances mainstream hits with emerging talent, providing a platform for new artists to gain widespread exposure. The playlist has played a crucial role in the careers of artists like Lil Uzi Vert and Megan Thee Stallion, offering them a springboard to mainstream success. Through strategic curation and cultural relevance, Rap Caviar has become a cornerstone in music promotion, driving industry trends and fostering a diverse musical ecosystem.