In the mid-2000’s a sound emerged out of the Bay Area that would overtake the sonic landscape of hip-hop for a brief but impactful period showcasing not only the music, but also the overall culture of the Bay Area. A culture that changed the way the hip-hop nation danced, dressed, spoke, and even drove their cars. The Lil Jon produced, E-40 helmed smash “Tell Me When to Go” accurately summed up the surface of the Hyphy movement as a music and culture, but the origin is much deeper. Without the independent nature of the Bay Area, Hyphy could have never existed. In Remember the Time: The Hyphy Movement, we take a deep dive into a subgenre, a movement, a culture that though short lived, still permeates across the globe to this very day, influencing some of today’s top performers.

Join host, Branden J. Peters—veteran creative and California native— who has documented music, sports, and pop culture for over two decades, as he speaks with artists, executives, dancers and journalists about the impact of the Hyphy Movement.