Join Zack Fishman of Fishman PR in this episode of The Advisory Board, as he discusses how growing franchise brands are using PR strategy to sell more franchises, boost franchisee performance, and enhance overall brand performance.

Learn from a second generation franchise PR wizard, as he dives into:
Why should a franchise system care about PR?
How does PR impact FranDev efforts
What can PR do to enhance a Franchise Brand Value
How do top brands improve Zee performance with effective PR
How does PR drive revenue and growth?
What are some of the most effective components of PR today?
What are some key PR strategies every brand needs to have?
What's the best way to prepare for or get started with a PR strategy?